30 Years of E-commerce

Entrepreneurs at the Heart of an Unprecedented Transformation 

Thirty years ago, the first parcel was shipped from an e-commerce platform, marking the beginning of a true revolution. Since then, online shopping has become second nature for millions of consumers, reshaping habits, expectations, and consumption patterns. In 2024, e-commerce now accounts for 832 million orders per year in France. Colissimo is proud to have supported this evolution, working alongside all French e-retailers — from the smallest to the largest.

To mark this anniversary, Colissimo is giving a voice to those shaping the future of e-commerce: visionary entrepreneurs sharing how delivery has contributed to their growth.

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Visuel 30 ans du e-commerce

Colissimo: 30 Years of Innovation Serving E-retailers

From the early days of e-commerce, Colissimo has both witnessed and played an active role in its transformation — always staying close to the market through daily interactions with e-retailers and insights from representative French households to drive innovation. Together with our partners, we’ve developed increasingly efficient logistics solutions — parcel tracking, delivery notifications, faster shipping, simplified returns via letterbox or pick-up point — to meet the expectations of online shoppers and help merchants offer a seamless, high-performing, and responsible experience. 

Today, we continue to innovate to meet the challenges of tomorrow’s e-commerce:

  • Flexibility: Home delivery within narrower time slots, pick-up point and locker delivery options
  • Security and transparency: Real-time tracking and new options such as secure deliveries and returns using a code
  • Eco-responsibility: Deployment of greener solutions, including 100% carbon-free delivery in Paris (and soon in 22 major French cities), and a 53% reduction in CO₂ emissions per parcel between 2013 and 2024 — now averaging 281g CO₂ per parcel.

A milestone year marked by major highlights

To celebrate this 30-year milestone, Colissimo is launching a special communications campaign across press, radio, digital platforms, and social media. Throughout the year, we’ll be sharing how we continue to support e-retailers in building a more innovative and sustainable e-commerce future.

From Vision to Success: 30 Years of E-commerce Entrepreneurship

E-commerce is, above all, a human story. Every brand has its journey, its ambitions, and its own challenges in winning over customers. 

They too shape E-commerce — and will feature in our digital campaign