Monetise your audience with the advertising parcel, and generate additional sales with getinside!
Advertising parcel is ideal for launching a new product, increasing the conversion rate of online or in-store purchases or relaying your TV campaign. Getinside is a pioneer in retail media and offers a turnkey solution for e-tailers and brands to work together easily. There are two options: you monetise your parcels or you buy an advertising parcel campaign. You are both an advertising house and an advertiser.
Turn every parcel you send into a source of revenue with the advertising parcel!
As an e-merchant, you have the opportunity to monetise your parcel audience. You can capitalise on each shipment to increase your revenue. With advertising parcel, you're no longer just a cost centre, you're generating sales and becoming a profit centre for your business. The results are directly visible in your profitability!
Take control of your advertising campaigns and choose to associate yourself with brands that are like you. On the getinside platform, you can approve or reject campaigns from advertisers who want to target your customers, and you are free to set the prices of your media inventory according to the strength of your brand.
No development is required. From graphic design to printing and financial transaction management. Getinside is your trusted third party and everything happens online on the BtoB marketplace.
At the end of each campaign sold, you keep these revenue streams generated as a complement to your core business, or you reinvest them in the launch of advertising parcel campaigns to further stimulate your growth.
Parcel marketing, a lever for diversifying your customer acquisition and loyalty channels
As an advertiser, you will be able to set up an off-line inbound marketing campaign, i.e. integrate advertising media such as flyers, discount coupons or promotional items directly into the parcels dispatched by the marketplace's e-merchant partners.
Receiving a parcel is always a moment of positive emotion for consumers, encouraging them to pay attention. It's an opportunity for you to stand out from the crowd, get your message across to new customers and increase your conversion rate. You can target your campaigns among 150 partner e-tailers available on the marketplace to increase your visibility among a varied and as yet untapped audience.
Help you achieve your marketing objectives and improve your media performance. Easily analyse, measure and track your campaign returns on the dashboard in your customer area using QR codes on your promotional materials.
Promote your commitment to more responsible e-commerce with a advertising parcel campaign.
These days, most e-commerce sites develop their marketing campaigns 100% online. This is a good way of keeping consumers in their natural shopping environment and increasing their conversation rate. However, we are now all aware of the environmental impact of digital media, and reducing our carbon footprint is no mean feat, even when it comes to advertising campaigns. One accessible alternative is to diversify the media mix by combining print and digital formats more regularly.
Colissimo has chosen to recommend getinside because the company shares our values: simplified, accessible, end-to-end management including printing of advertising media exclusively on recycled paper, a sustainable alternative! As an added bonus, your printed advertising material is sent at the same time as the parcel, which reduces the environmental footprint by eliminating the need for dedicated transport.
Would you like to find out more?
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